Digital Business Strategy: How to Design, Build, and Future-Proof a Business in the Digital Age
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Product details
| Management number | 201853336 | Release Date | 2025/10/08 | List Price | $14.89 | Model Number | 201853336 | ||
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Digital transformation is a must for companies to adapt to the rapidly evolving marketplace. Digital Business Strategy provides a practical step-by-step guide to help business leaders operate, innovate, and thrive in the present and future digital market. It covers understanding the drivers of the digital age, developing a digital strategy, core competencies, executing transformational change, building a digital culture, delivering value today, and preparing for the next wave of innovation.
Format: Unspecified
Length: 413 pages
Publication date: 20 November 2023
Publisher: De Gruyter
The digital transformation is an absolute necessity as consumers have wholeheartedly embraced the digital age, and companies have swiftly followed suit, implementing programs to adapt to the rapidly evolving marketplace. However, the speed at which technological change is occurring is remarkable, shaping the future and revolutionizing the business world. How can business leaders navigate, innovate, and thrive in the present and future digital market?
Digital Business Strategy - How to Design, Build, and Future-Proof a Business in the Digital Age offers a comprehensive and practical guide, providing step-by-step frameworks, examples, and real-world guidance to facilitate complex business transformation. The book is divided into six comprehensive sections, covering key aspects such as understanding the drivers of the digital age, developing a digital strategy, acquiring the essential competencies of a digital business, executing transformational change, building a digital culture, delivering value today while creating opportunities for tomorrow through ambidextrous roadmap planning and execution techniques, and preparing for the next wave of innovation.
This invaluable resource is designed for C-Suite leaders, first-line management, entrepreneurs, SME business owners, and students alike. Whether you are interested in shaping your team, business, service, or proposition to be digitally sustainable and resilient in the present and future digital era, Digital Business Strategy is a must-read.
Weight: 694g
Dimension: 170 x 241 x 26 (mm)
ISBN-13: 9783111031798
Orecchie
Business
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