Public Relations for Social Responsibility: Affirming DEI Commitment with Action

This edited collection explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the ways in which power operates through public relations work and theory building. It features contributions from leading scholars from across the PR, CSR, and DEI fields and highlights international and industrial contexts at the intersection of PR, CSR, and DEI.

Format: Hardback
Length: 240 pages
Publication date: 10 June 2021
Publisher: Emerald Publishing Limited

This groundbreaking edited collection, the first in the Communicating Responsible Diversity, Equity, and Inclusion series, presents a unique blend of critical discourse and cutting-edge practical work at the intersection of public relations (PR), corporate social responsibility (CSR), and diversity, equity, and inclusion (DEI). The collection delves into the active promotion of diversity, equity, and inclusion as a core responsibility of PR, offering fresh perspectives on critiquing the ways in which power operates through public relations work and theory building.

Featuring contributions from esteemed scholars from various domains within PR, CSR, and DEI, Public Relations for Social Responsibility explores a range of critical issues. These include examining the legal and economic frameworks that hinder authentic social responsibility and DEI, exploring the distinctive social responsibility styles of women and people of color in managing organizations, and extending the scope of social responsibility critique to include non-human stakeholders and the environment.

The chapters in this collection shed light on international and industrial contexts where PR, CSR, and DEI intersect, providing a historical perspective on DEI roadblocks in the United States, examining PR practices during the COVID-19 crises, addressing organizational bullying, exploring the intersection of DEI, artificial intelligence (AI), and PR ethics, discussing animals as stakeholders, highlighting the role of inclusion as a CSR component, examining CEO activism on the African continent, and examining PR's responsibility in shaping society.

This collection will serve as a valuable resource for scholars of communication, management, and corporate social responsibility in a global context, offering innovative conceptual and practical approaches that are highly relevant to contemporary challenges and opportunities.

Weight: 468g
Dimension: 160 x 237 x 20 (mm)
ISBN-13: 9781800431683